PFW We keep Britain on the move
Parcelforce’s reliability and dedicated workforce make it a partner that does more than simply deliver. To bring its scale, scope and British heritage to life we developed a nationwide campaign to drive brand awareness with the strapline: ‘We keep Britain on the Move’.
Our direct mail campaign was supported by outdoor (billboards and buses) and press advertising, complemented by emails, web banners and a campaign website. We also developed a Great British Delivery kite-mark as a guarantee of excellent service.